The problem
Your competitor changed their pricing. You found out from a client.
While you were heads-down working, your competitor quietly updated their homepage, changed their offer, launched a new service, and retargeted your customers. You had no idea.
How it works
01
Enter your competitors
Add any website URL. We handle crawling, tracking, and history from there.
02
We monitor weekly
Pricing pages, service pages, CTAs, headlines, new pages, removed pages — all tracked automatically, every week.
03
Get an AI briefing
Not just "something changed" — what changed, why it might matter, and what you should consider doing about it.
RivalGoat
Competitor changed: Homepage CTA updated
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Detected 2 hours ago
See every move they make.
What you see
- Weekly diffs across every tracked page
- AI-written briefings, not raw noise
- History of every competitor change over time
Who it's for
Marketing agenciesLocal service businessesSaaS companiesConsultantsBusiness owners
Pricing